Now, available only at the official seller of ‘dharma blog’ merchandise – ‘the everyday store’ – the unauthorized “i don’t like cool, i like beautiful” bumper sticker.
Hollis’ candid critique of another band’s song — after her dad described it as “cool” — provided the slogan on Alan’s T-shirt in a music-video shoot a few days earlier.
“I don’t like cool, I like beautiful,” it read.
Hey, it fits on a bumper sticker and it’s as good as “Someday this will all make sense”
C’mon, it can be yours for just $3.49. Limited time offer, of course. More “merch,” as they say, like t-shirts and coffee cups and condoms, are forthcoming.
update: t-shirts and hats and… no condoms, sorry, are all now available at the store. isn’t this fun?
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the dharma bum 
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apparently i’m a johnny-come-lately. i guess the “i don’t like cool…” quote was first heard in an interview with the seattle weekly last august. all the “cool” kids have already been there and done that.
but… yeah. i don’t care.